A website visit where a user demonstrates a significant level of interaction or engagement. This term is often used in analytics platforms, particularly Google Analytics 4 (GA4), to measure meaningful engagement. An engaged session could include any of the following criteria: Duration: The session lasts at least 10 seconds, Conversion: The session leads to a conversion event, such as completing a form, making a purchase, or clicking a specific call-to-action, or Multiple Page Views: The session includes at least two or more page views, indicating that the user has explored the site.
Engaged Sessions
This is the definition of Engaged Sessions in Digital Marketing
Written by John Todero
Updated over a year ago